Work with me.

I’ve built ten successful training gyms from scratch and helped hundreds of owner-operators do the same.

I’ve packaged my experience into a range of resources and subscriptions – so you can choose the support that fits your stage, budget and ambition.

If you’re not sure where to start, take this 60-second quiz for my personalised recommendation.

Start where you are.

Pick what you need now and upgrade or dial it back as your stage and budget evolve.



Ten weeks. My full attention.
A gym built to scale and pay.

This is a 10-week sprint for owner-operators who want change you can measure.

Each week you’ll install one proven play – pricing, offers, churn, staffing, ops –using concise training, plug-in templates and a weekly 1:1 coaching call to keep you moving.

And it doesn’t stop after ten weeks. When you complete the Accelerator, you’ll automatically roll into three months of Mastermind access — so the momentum keeps building.

If you’re serious about growth, this is how you stop winging it and start leading with purpose.




1:1 Coaching Call With JC

In this private session, you’ll work directly with me — drawing on decades of experience helping fitness business owners build scalable, profitable systems.

Bring your numbers and your top three issues: together we’ll cut to the moves that matter. We’ll interrogate the commercials, map the member journey, and decide what to stop, start and scale. You leave with a simple plan you can run this week – not a pile of notes you’ll never open.

Once you’ve made payment, we’ll be in touch with a pre-call questionnaire and arrange your call at a time to suit you.

Not sure where to start?
Take the quiz.

If you’re not sure which level of support is the right fit for your gym, this quiz will point you in the right direction. In less than two minutes, you’ll get a personalised recommendation based on where your business is now – and where you want to take it.